Berry Fresh, the North American headquarters for Agroberries — one of the world’s leading berry companies — is proud to announce a partnership with professional padel player Delfi Brea, who will serve as the company’s global brand ambassador for 2026.
Delfi Brea is one of the most dynamic talents in professional padel. At just 17, she moved to Spain to pursue her dream of competing at the highest level, leaving her home in Argentina to train and play on the world’s premier circuit. Since then, she has competed in more than 170 professional matches. In 2025, she delivered one of the strongest seasons of her career, winning nine titles alongside Gemma Triay. This exceptional performance propelled her to the top of the world rankings, tying for the No. 1 position in the world alongside her partner.
This partnership with Berry Fresh comes at a pivotal moment for the sport. Padel is experiencing explosive global growth, with over 35 million active players across more than 165 countries, according to the FIP World Padel Report 2025. The sport is also gaining traction in the United States, where new courts, clubs, and communities are emerging at record pace.
At the same time, berry consumption in the U.S. continues to rise, driven by strong consumer interest in better-for-you foods and convenient snacking options. Despite this growth, there remains significant opportunity to expand household penetration, particularly for blueberries, raspberries, and blackberries in key regions.
Laudan Chaffin, Marketing Director at Berry Fresh, commented:
“Partnering with Delfi is a fantastic opportunity for Berry Fresh. We believe a healthy lifestyle is built on the combination of nutritious eating and movement. Through this partnership, we aim to inspire people to make berries part of their everyday routines — from pre-workout fuel to post-match recovery. Berries are a natural fit for an active lifestyle, and Delfi is a dynamic example of what dedication to health and performance can achieve.
Delfi Brea added:
“This partnership feels very natural to me because fresh berries are already part of my daily routine. I’m always looking for clean, nutritious foods that support my training and recovery, and berries are something I truly enjoy every day.”
This collaboration aligns with Berry Fresh’s broader commitment to promoting health and wellness in 2026. Through this partnership, the company aims to inspire communities across the U.S. to embrace berries as a versatile, nutrient‑dense, natural food that supports both everyday wellbeing and active lifestyles as part of a balanced diet.
Berry Fresh is a leading year-round grower and marketer of premium blueberries, blackberries, and raspberries to customers in the Americas.
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